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Target Earnings Recap: Full Year 2025

  • Mar 3
  • 1 min read

T O P   H I G H L I G H T S:

  • Planned incremental investment of over $2 Billion back into the business this year. $1B in capital for new stores and remodels, $1B to PNL to invest in the store experience, including labor. 

  • High Level Digital: Same Day Delivery grew +30% over 2025, with Target Circle 360 membership doubling in 2025. Expect to see an expanded focus on personalized rewards starting this Spring, and increased leaning into Deal Days.

  • Bold, purposeful change in the categories and experiences where Target has a real right to win, and guests have asked for the bar to be raised. 

  • Category-by-category breakdown: Please see the link below - we have a very in-depth but accessible recap for your reading pleasure.


 
 
 

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