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Kohls Earnings Recap: Q4 2025
Quote from Kohl’s current CEO, Michael J. Bender: “In 2026, we are committed to further strengthening our foundation by addressing operational opportunities, building on our strengths, and modernizing our processes. We are confident that the work we are investing in now is essential for Kohl’s long-term benefit.” This addresses much of what we have been hearing and expecting from Kohl’s. After a consistent stretch of tough quarters, they have continued doubling down on reduci

The CPG by MPG
Mar 101 min read


Target Earnings Recap: Full Year 2025
T O P H I G H L I G H T S: Planned incremental investment of over $2 Billion back into the business this year. $1B in capital for new stores and remodels, $1B to PNL to invest in the store experience, including labor. High Level Digital: Same Day Delivery grew +30% over 2025, with Target Circle 360 membership doubling in 2025. Expect to see an expanded focus on personalized rewards starting this Spring, and increased leaning into Deal Days. Bold, purposeful change in the

The CPG by MPG
Mar 31 min read


Best Buy Earnings Recap: Q4 2026
Key Takeaways: Best Buy nearly doubled its ad partner count year over year, signaling a continued focus on driving profitability despite a challenging macro environment. The company expanded its digital marketplace in 2025, significantly increasing available product assortment and strengthening its online value proposition. The company expanded its digital marketplace in 2025, significantly increasing available product assortment and strengthening its online value proposition

The CPG by MPG
Mar 31 min read


What Makes a Great Rep Group?
There isn’t just one thing that makes a great rep group. It’s like asking your grandma what makes a good soup. It’s about who’s cooking, the ingredients they use, and how long they let it simmer. It’s the time-worn confidence that comes from making the right decisions, again and again. Choosing a rep group isn’t all that different from choosing a place to eat. Most of the time, you get what you pay for. The best experiences come from great people, thoughtful service, and th

The CPG by MPG
Jan 272 min read


Best Buy Earnings Recap: Q3 2026
Key Takeaways: Best Buy delivered enterprise-wide comparable sales growth of 2.7%, marking their strongest quarterly performance in years and driven by gains in computing, gaming and mobile phones. The company raised its full-year FY26 revenue guidance and lifted its adjusted EPS outlook, reflecting confidence heading into the holiday season. Best Buy saw stronger customer experience ratings, and marked the quarter with the launch of its new Best Buy Marketplace, expanding it

The CPG by MPG
Nov 25, 20251 min read


Kohls Earnings Recap: Q3 2025
Key Takeaways: Kohl’s outperformed expectations for the third straight quarter. CEO Michael Bender highlighted strong discipline, solid cash flow, and progress across its 2025 strategic initiatives. Kohl’s will launch MAC Cosmetics in over 850 Sephora at Kohl’s locations in Spring 2026, expanding its prestige beauty lineup and reinforcing Sephora as a key driver of discovery and newness for customers. Impulse queueing lines continued to drive significant growth, now rolled ou

The CPG by MPG
Nov 25, 20251 min read


Retailers Gear Up for Black Friday 2025: What’s the Playbook?
As Black Friday approaches, retailers are pulling out all the stops, but this year’s playbook looks even more complex. Between early online deals, in-store door busters, and tech-powered personalization, 2025 is shaping up to be another hybrid-heavy holiday season. Here is how retailers are preparing for the largest shopping holiday of the year. The Big Question: More Online or In-Person? Online is still king , but in-store shopping is far from dead. According to recent surve

The CPG by MPG
Nov 24, 20253 min read


Target Earnings Recap: Q3 2025
“We’re laying the foundation for a stronger, faster and more innovative Target. It’s grounded in our purpose of bringing joy to our guests and focused on growth. We know there’s work to do, and we have the best team in retail to do it. With clear priorities guiding us, I’m proud of our progress and confident we’re on the right path.” - Michael Fiddelke, Executive Vice President Incoming CEO and Chief Operating Officer Click here to view the full report

The CPG by MPG
Nov 19, 20251 min read


Holiday 2025 CPG Retail Trends
Q4 is quickly approaching, with promotional plans and competitive advantages already solidified by each Retailer. What do we expect to see this holiday season?

The CPG by MPG
Nov 12, 20251 min read


Halloween 2025 CPG Retail Trends
We have been searching high and low for style trends this season- as we jump straight into Q3, take a look at the latest in the industry!

The CPG by MPG
Oct 13, 20251 min read


Target Honors Hispanic Heritage Month with Culture, Community, and Celebration
Target is proudly celebrating Hispanic Heritage Month (September 15–October 15) with a vibrant mix of exclusive product collections, meaningful community initiatives, and a continued commitment to uplifting Latino voices and culture. This year’s Hispanic Heritage Month collection at Target features a curated assortment of products designed in collaboration with Latino artists and creators. The collection highlights the richness and diversity of Latino heritage through: Appare

The CPG by MPG
Oct 10, 20252 min read


Team New Lab volunteers at Ronald McDonald House
Who doesn’t love breakfast for dinner? This month, our team served up croissant french toast bake, quiche, breakfast sausage, and more for families at Ronald McDonald House Charities, Upper Midwest ! Opportunities like this remind us how meaningful it is to give back together. A big thank you to MPG Give Back for helping us support our community while growing stronger as a team.

The CPG by MPG
Sep 24, 20251 min read


Why Partnering with a Rep Group is a Smart Move for Growth-Focused Brands
Exceptional representation transforms brands in more ways than one, especially in a retail landscape where memorable brand identity is. Instant Access to Established Relationships Rep groups bring a network of trusted retailer, distributor, and buyer relationships that can take years to build. This gives brands the ability to enter and grow more quickly in the market, lock in credibility through associations, and get easier access to decision-makers. Deep Market Expertise R

The CPG by MPG
Sep 24, 20251 min read


Best Buy Earnings Recap: Q2 2025
KEY TAKEAWAYS Best Buy delivered their highest comp sales in three years. CEO Corie Barry attributes the success to new technology,...

The CPG by MPG
Sep 24, 20251 min read


Kohls Earnings Recap: Q2 2025
Kohls Earnings Recap Key Takeaways Kohl’s beat Q2 earnings and revenue forecasts. Interim CEO Michael Bender attributes the success to...

The CPG by MPG
Aug 27, 20251 min read


Target Earnings Recap: Q2 2025
“ With the board’s unanimous decision to appoint Michael Fiddelke as Target’s next CEO , I want to express my full confidence in his...

The CPG by MPG
Aug 22, 20251 min read


Target Earnings Recap: Q1 2025
“ In the first quarter, our team navigated a highly challenging environment and focused on delivering the outstanding assortment,...

The CPG by MPG
Aug 22, 20251 min read


Our team was proud to volunteer with The Bridge for Youth!
Our team was proud to volunteer with The Bridge for Youth , an organization dedicated to empowering youth experiencing homelessness...

The CPG by MPG
Jul 7, 20251 min read


"The New DTC Playbook" - Reiser’s Pieces
🚨 Remember when DTC just meant a Shopify site, a few ad platforms, and a dream? Those days are long gone—not because DTC is broken (far...

The CPG by MPG
Jun 30, 20251 min read


CPG by MPG Visits the Ronald McDonald House!
Our team returned to Ronald McDonald House Charities to share some comfort through home-cooked meals. Volunteering together is one of the many ways we stay grounded in purpose and close to our community through our wonderful MPG Give Back program! View the full post on LinkedIn!

The CPG by MPG
Jun 30, 20251 min read
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